With more and more online avenues to spend your precious marketing time, how do you make the most of your time?
Restaurants, breweries and other foodie hot spots have taken advantage of the visual enhancements Twitter has to offer. I’d like to share a few examples of tweets that have gotten some attention and how you can improve your reach on Twitter.
Twitter Restaurant Marketing Examples
Use Photos as Much as Possible
Tweets with photos stand out among the millions of tweets send every day on Twitter. We’re talking close to 60 million tweets! Here are a few great examples…
Share artwork and promotions for upcoming events you may be having.
#ArtAWhirl is coming…. #imthirstyalready http://t.co/v8ANZMv0Iz pic.twitter.com/tz4AQv3gWP
— 612Brew (@612Brew) April 17, 2014
Don’t just talk about your delicious food, show it!
Lovely #vegetarian dish thisweek- spinach tagliatelle w/ roasted pepper sauce, asparagus, pecorino cheese & pine nuts pic.twitter.com/Lkt4823crD
— Lucia’s Restaurant (@LuciasMpls) April 16, 2014
It’s a great morning for @AngelFoodMN #nomnomnom I couldn’t pick one so I HAD to get both… #judgeme pic.twitter.com/owQ5LzOBJH
— Dani Appel (@dappel86) April 17, 2014
Respond & Interact
Be positive and thankful when others write or mention you, even if it’s negative! Here are a few tweets that do just that…
Turn a negative tweeter into a new customer.
@scribblenest Come in and check out our snacks, they range from $4 to $6 and our larger plates range from $8 to $13, pretty affordable!!!
— Victory 44 (@Victory_44) April 16, 2014
Don’t be boastful, be modest and say thanks.
Thanks so much #20! @thedailymeal America’s 50 Best Coffee Shops (Slideshow) http://t.co/wSC17l4y3b pic.twitter.com/m3d2BRL4yY
— Spyhouse Coffee (@SpyhouseCoffee) April 17, 2014
@MichaelMooreMN Thanks! You never have to wait too long for a great dinner like this. There will be another one soon enough!
— Butcher & the Boar (@ButcherandBoar) April 18, 2014
Make your followers heard.
@SexiMexi135 Thanks for the shoutout, John! We hope to see you up there again soon. Just wait until Summer, the rooftop will not disappoint!
— Union Restaurant (@UNIONmpls) April 2, 2014
Feel Good Tweets
What are you doing to involve the community? Anything you’re proud of contributing to that you could share to bring a positive light to your business? Here is an example of a do-gooder tweet…
Back in Oct., you helped us raise $ for Jefferson School’s salad bar. It’s here! Thanks to you and @MPS_TrueFood! pic.twitter.com/LTyOtotDl5
— Common Roots Cafe (@commonroots) April 9, 2014
Everyday Opportunities
Cleaning your tap lines? Upgrading your decor or condiments? Take advantage of tasks you may do regularly or every so often and give your followers more insights into how you do business. Here are some stellar examples…
Line cleaning day! Fresh as fresh can be. #mnbeer #craftbeer pic.twitter.com/5gu99NJt9z
— The Herkimer (@TheHerkimerPub) April 16, 2014
Finally unwrapped the brewhouse tanks today. #shiny http://t.co/VvClalPG1C
— Fulton Beer (@fultonbeer) April 15, 2014
A brilliant moment: Sous Chefs Jordan and Scottie preparing for our new menu tasting. http://t.co/GOUPlN757Q
— Cafe Lurcat (@CafeLurcat_MN) April 9, 2014
